PlayUp
Average margin 7.4% · average score 22 across 84 scored events.
PlayUp is a traditional fixed-odds bookmaker that offers a straightforward betting experience. With an average payout speed, customers can expect their withdrawals to be processed in a reasonable timeframe, allowing for a balanced betting experience without excessive delays. The bookmaker's limiting reputation is also categorized as average, which indicates that while they may impose some restrictions on winning accounts, it is not overly stringent. This can provide a fair playing field for most punters. In terms of market posting, PlayUp maintains an average standard, meaning that they typically offer a reasonable range of betting markets across various sports. They cover popular Australian sports such as NRL and AFL, as well as international events like the World Cup, catering to a diverse audience of sports enthusiasts.
Live market data
These figures update automatically from our market data — they reflect the latest scored events, not a fixed snapshot. Last updated 13 Jun 2026, 10:00 AM.
Margins by sport
| Sport | This book | Market avg | Verdict | Events |
|---|---|---|---|---|
| NRL | 5.24% | 5.14% | Wider | 5 |
| AFL | 5.27% | 5.12% | Wider | 7 |
| WORLDCUP | 7.80% | 6.38% | Wider | 72 |
Lower margin = better value. "Tighter" means this book prices that sport more keenly than the market average.
What drives the score
| Component | Score | |
|---|---|---|
| Price edgeHow often its prices beat the market | 22 | |
| PromotionsValue of available offers | 32 | |
| MarginOverall market tightness | 16 | |
| Market depthRange of markets offered | 33 | |
| Account qualityPayout, limits & posting | 15 |
Each component is scored 0–100 (higher is better). The overall score blends these.
Competitiveness record
| Finish | Events | Share | |
|---|---|---|---|
| Best in market (#1) | 0 | 0% | |
| Top 3 | 19 | 2% | |
| Events scored | 904 | — |
How often this book offered the best overall deal across the events we scored.
Who it suits
| Punter type | Score | Avg rank | |
|---|---|---|---|
| Balanced punter | 22 | #9.6 | |
| Recreational / casual | 24 | #9.2 | |
| Value seeker | 19 | #9.7 |
We score every book three ways. A higher score under "value seeker" means it rewards punters chasing the best price; "recreational" weights promotions and ease more heavily.